We shared on our Instagram earlier this month about what to expect this year and boy are we excited What started out as a one woman show quickly expanded to a team, global client roster and major media placements and speaking engagements. We believe strongly in building an iconic brand that’s sustainable and that’s reflective […]

Branding

January 24, 2022

Elevating Your Luxury Brand in 2022

Throughout my time in the marketing industry, I’ve witnessed and experienced countless do’s and don’ts when it comes to the client experience. It’s not just the emphasis on customer service, but their experience with your brand from start to finish. After leaving the corporate world in 2020 to pursue my own business full time as […]

Branding

January 13, 2021

How to Develop Luxury Client Experience For Your Brand

No entrepreneur wants to be seen as “just another brand.” No, they want to be the gold standard, the premium choice. Here’s the catch, it doesn’t matter what your product or service is, it is all in the perception of luxury that surrounds your brand. Without it, you could have a great product but the […]

Branding, Featured

July 24, 2020

HOW TO CREATE THE PERCEPTION OF LUXURY IN YOUR BRANDING

So what exactly is brand affinity? I was having a conversation with a friend recently and they asked how I measured brand affinity and loyalty in the corporate world. I realized that brand affinity is something we don’t talk about enough in the online space, so let’s get it out there. Brand affinity is the […]

Branding

July 14, 2020

How to Measure Brand Affinity in Your Business

I’ve been featured on Thrive Global and Medium 🎉This has been in the works for a few weeks now, so I’m thrilled to be able to share it with my audience.Here are the five things you can do to upgrade and re-energize your brand: Perform an Audit of Your Brand Take some time to assess […]

Branding

February 12, 2020

5 Things You Should Do To Upgrade and Re-Energize Your Brand and Image

Build it and they will come. Said no one ever.Building a business is so much more than beautiful website and business cards. Am I right?It starts from the foundational branding elements like your website, core values, mission and story coupled with your strategic marketing plan.You have to have a strategy in place in order to […]

Branding

February 4, 2020

5 Phases of Customer Decision Making Process

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A full-service editorial. consultancy serving modern, luxury brands. A full-service editorial. consultancy serving modern, luxury brands. A full-service editorial. consultancy serving modern, luxury brands.

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